W11.2 Social network

 1.Summary

Social networks are social structures consisting of social actors, one-on-one relationships, and social interactions between actors. It is also a useful theoretical structure for social science to study relationships between individuals, organizational groups, and societies. Social networks are self-organized, creative and complex because they exhibit an overall consistent pattern in the local interaction of the elements that make up the system. This is said to become more apparent as the size of the network increases. For example, all interpersonal information may be lacking, and computing performance, ethics, recruiting and restrictions may also limit the scope of social network analysis. The quality of information is more important than the scale of understanding network attributes, because large-scale analyses can lose the nuance of the local system. Therefore, social networks are analyzed on a scale related to researchers' theoretical questions.

2.New point

I learned about the location and advantages of the network. In many organizations, members tend to concentrate their activities within their groups, and because they limit creativity and limit opportunities, players connecting the structural weaknesses of the network are said to be advantageous in sensing and developing reward opportunities. Players can act as intermediaries between the two clusters and mobilize social capital by providing access to opportunities such as new opinions and ideas.

3.Question

What is the macro level of a social network?

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